Five Tips For Starting a Business as Mission

Christine Elizabeth • Mar 06, 2017

We came to the Philippines wide-eyed and idealistic.

Let’s start a coffee shop : make money for missions and make good coffee. How hard can it be?

Nineteen months later, what started as a vision for a large coffee shop with meeting rooms has turned into a small pour-over bar in a 10 square meter entryway within a co-working space. What started as a desire to make money for missions turned into a vision to mobilize and equip other entrepreneurs to use their business to serve God and people — here and abroad.

What began as a small dream that “might work” has become a reality, a joy and one of our biggest challenges.

Through our change in size, refinement of vision and many sleepless nights, we’ve embarked on a journey of learning the importance of serving God with what we have, what we love and what we do. We’re learning that life and community change happen when we’re engaged in all areas of society — business, education, politics, arts — not only in ministry at church.

For the past two years, we’ve received an abundance of help and advice from those who have gone before us in business, in ministry and in coffee. In honor of all we’ve learned, I want to pass on five of the biggest things that have helped us shape our missional business.

See the business as a part of your ministry.


business as mission narrative coffee manila

Don’t separate “business” and “mission.” How you conduct your business every day is ministry, not just a means to it.


So often, we can think of business as being the vehicle for missions or the “necessary evil” for connecting to people and serving the community. Tasks like legal paperwork, business plans and market research can seem like activities that hold you back from doing “the real work.”

But God calls us to do all things for His glory — even if they look like paperwork and seem like isolating activities.

So what if instead of seeing these tasks as projects to complete, we see them as a part of what God will use to teach us and use us? See the market research as a way to learn more about the needs of your community. Engage your creativity when preparing your business plan, and use all of it as a connecting point to the people around you. Ask questions. Get help. Redeem the everyday tasks.

We first realized the need for this when a friend and mentor asked us this very simple question: “Do you see the act of serving coffee as ministry?” My husband answered honestly, “No.” The ministry is the relationships, right?

Our friend reminded us that Jesus taught that giving cold water to the least of His followers marked you as His disciple. A cup of cold water — a tangible expression of service. If we make delicious coffee to the very best of our ability and serve it with love, this is service to Him who has given us these gifts.

Learn the laws in your host country.


business as mission narrative coffee company

Navigating the legal systems in your host country will set up your business for long-term success.


When we move into a new culture, we take time to study the language and learn the culture. Part of loving our host culture is learning the laws that govern it. While this is generally important when moving to a new place, it’s especially imperative when opening a business.

What are the legal implications of registering your new business? Can you, as a foreigner, even own a business? What do taxes look like? What certifications do you need (safety, fire, cleanliness, etc.)? Will you be a for-profit company or a nonprofit organization? Do you need a board? Trustees?

For some countries, there’s a difference between what the law says and what people usually do. Learn these differences, and know who to trust when you ask for advice.

This is one area that God used to challenge us as well as direct us in terms of how we would establish our business. It’s easy to obey the law when the laws make sense and everyone obeys them. But what about the times when it’s normal to work around the laws?

When looking to incorporate the business, there are laws about what foreigners and cannot own. We explored the implications of opening as a non-profit and as a for-profit. With each new conversation and each new step in understanding, we asked God, “ What do you want this business to be?

Currently, we are still in the process of making these decisions, and we see how the law is helping us discern the best path.

Be intentional about your suppliers.


business as mission narrative coffee company

It’s not just about building relationships with customers. You have the opportunity to build meaningful, long-term partnerships with your suppliers, too.


For us, it started with the coffee. Our industry prides itself on knowing — really knowing — the supply chain. We want to know the family who labored over this coffee — who picked the beans, how they were processed and where they come from. We want to know who roasted them, and we want those people’s story to be a part of ours.

Not only does it make it more fun to get to tell that story when we serve their product, but we also know exactly where the money we spend is going. We know it’s going to feed families and help friends fuel their businesses. We love having our business help other’s businesses.

Be intentional, build relationships, spend your money not just on the product but on the story and potential behind it. You can honor God by sourcing quality products rather than just getting what’s cheapest and easiest. Be wise with where your money goes, and know that sometimes that means spending money on relationships and quality.

We realized that we could do this with more than just the coffee: We paid a friend to build our bar, we visited the small chocolate factory that makes the chocolate we sell, and we sat down with the artists who made our aprons. This is one area of business that God can use to build relationships and connections to what you’re doing outside your own community.

Find a mentor (or two).


You are guaranteed to encounter obstacles in your business that you don’t know how to overcome. Ask for help often.


When we came here to Manila, we didn’t really know coffee. We liked it. We loved learning about it and talking about it and drinking it. But we needed to learn.

Similarly with business, we didn’t really know business. We had some ideas and big dreams but we didn’t know the ins and outs of how to start a business. For both of these things, we sought out people to mentor us.

As our needs and experiences changed, so did our mentors. We did not stick with the same person the whole time, but God brought in and out men and women who He used to teach us what we needed to know in that season.

Find people to teach you. Ask for help. Be a learner of your industry and of business in general. Even if you’ve worked in this field before, learn the field in the culture you’re in. Seek wisdom from other expats who have started a business internationally and from locals who know how to work in business in their own culture.

And know that one person may not walk with you through the whole process. Each season of starting a business can look a little different and require different help. “Without counsel plans fail, but with many advisers they succeed” (Proverbs 15:22, ESV).

Let it take unexpected turns.


Your business likely will not look like you planned. But each change gives you a chance to rely on God.


If I could show you what our business looked like in my imagination as we were preparing, it would look different every few months or so. Then to compare it to what it is now — it has changed so much! But it’s better than what we could have planned on our own.

There was a season when each new conversation drastically changed what we wanted our business to be. We allowed these conversations to do so because we wanted to be sure we were walking forward with open hands, allowing God to make it be what He wanted it to be.

Our friend and fellow business owner, Isiah, puts it this way, “I may be the business owner, but I’m still really the employee. God is the owner of my business.” Even setbacks may be God’s way of changing your direction, of using His business to give Him more glory.

By Megan Lunsford 23 Apr, 2024
When seeking to serve cross-culturally with an authentic love for others, there’s no better example for us than Jesus. If we sat around a table and threw out the question, “How do we love like Jesus?” I think we would have several commonalities as we respond. For example, Jesus loved all people right where they were. He loved those who were deemed the least, those hardest to love, or those who were His enemies. These are all beautiful realities of the heart of Jesus. When we step into relationships, it can be easier to take on the warmer, more gracious gestures of Jesus’ love, especially in cross-cultural relationships. Think about it––when doing life with those who look and act differently than us, we are already out of our comfort zones and would rather keep things as simple and familiar as possible. But there are other facets of Jesus’ heart we often overlook that can transform us and others even more into His likeness. Jesus is love because God is love. Everything Jesus did was out of love; it’s the mere definition of who He is. As followers of Jesus, He calls us to the same: “Beloved, let us love one another, for love is from God, and whoever loves has been born of God and knows God. Anyone who does not love does not know God, because God is love. In this the love of God was made manifest among us, that God sent his only Son into the world, so that we might live through him. In this is love, not that we have loved God but that he loved us and sent his Son to be the propitiation for our sins. Beloved, if God so loved us, we also ought to love one another. No one has ever seen God; if we love one another, God abides in us and his love is perfected in us.” (1 John:7-12) Every display of love we offer to others is an opportunity for them to encounter the ultimate love of the Father. That’s a pretty big deal! In this article, we’ll look at three expressions of Jesus’ love that we tend to overlook when engaging others cross-culturally. (Next month, we’ll look at three more.) 1. Jesus loved sacrificially. Everywhere Jesus went, crowds followed Him. We even see times in Scripture where Jesus had plans to step away for time alone but those who were hurting found Him and He had compassion on them and stayed with them. Can you imagine rarely having any time to yourself but, instead, constantly being surrounded by crowds of people wanting help from you? Jesus loved sacrificially. He welcomed all who came to Him with love and compassion, never turning anyone away. “When He saw the crowds, He was moved with compassion for them, because they were harassed and helpless, like sheep without a shepherd.” (Matthew 9:36) In the same way, we can make room in our lives for Jesus to bring sacrificial interruptions which, in His eyes, are orchestrated encounters to transfer His love to others. It can be tempting to be so “on mission” that we are full steam ahead and find ourselves frustrated when the Holy Spirit sends an interruption into our path that we feel we don’t have time for. Or, perhaps, we have scheduled a meet-up but it’s the norm in another culture to be 30 minutes or an hour late. We anxiously think through how it will affect whatever we have planned next. While it’s normal to feel a little stressed, what if the very "interruption” standing in front of you was really a divine appointment sent by God? Or what if that person running late experiences how peaceful and gracious you are in adapting to their culture and therefore, they can encounter a beautiful display of Jesus’ love? To truly represent Christ, we should remain ready and willing for each assignment the Lord sends into our path, no matter the cost or how much we will have to re-route our day. He is always a hundred steps ahead and will work all things for His glory and our good. 2. Jesus loved by discerning each situation well. Think about how many situations Jesus had to respond to on a daily basis. We read in Scripture that there were lines of people waiting to be healed by Him, talk to Him, hear His teachings, or simply touch the hem of His robe. Jesus was fully dependent on His Father to discern each situation before addressing it. “Most assuredly, I say to you, the Son can do nothing of Himself, but what He sees the Father do; for whatever He does, the Son also does in like manner.” (John 5:19) Another temptation we can have when in a relationship with those God has sent us to is to think we already know the solution or what God wants to do before we’ve even asked Him. We believe we are full of knowledge, so we just pull from the bank we have stored within and go with it. However, when we access what is familiar to us as our default, we risk missing out on a God-given solution that might truly be the key to unlocking whatever challenge is in front of us. What does this look like when interacting with others? We can simply ask, “God, what is on Your heart for the person standing in front of me?” Then we listen and respond as He speaks. When we make it a daily habit to pause and hear God’s heart for each situation before responding, we are guaranteed to be effective in loving those around us. He knows the heart of every person that will cross our paths. Imagine how impactful we can be if we first lean on His wisdom and discernment before moving forward. 3. Jesus loved by speaking truth. Most of us are familiar with the story of Jesus and the Samaritan woman at the well. If we are honest, this conversation makes us a bit nervous as none of us would be comfortable with Jesus calling out intimate details of our lives that we would prefer to hide. But Jesus went further than just airing her dirty laundry. He offered her the hope of the Gospel and a relationship with Him - a divine fulfillment that could never be found in an earthly relationship. Jesus modeled a powerful example of loving others well cross-culturally. He took the low place and spoke truth, truly out of love––speaking to her heart from His. Like Jesus, our goal in sharing the truths about Him and His Word is to bring hope and satisfaction through Him alone. When we speak truth from Scripture, we are calling others higher into all God has for them. The tricky part here is we should avoid speaking truth if it isn’t first fueled by compassion. If it merely comes from a place of judgment, condemnation, or self-righteousness, it will fall flat 100% of the time. But if it truly comes from love, you are likely to not only win a heart back to the Father but, like the story of the Samaritan woman, even an entire village! If you see someone living outside of God’s best for their lives, ask God to show you your heart before engaging theirs. Once your heart is properly postured, you can speak truth out of an overflow of God’s love and trust Him for a transformation in their lives.
By Suzanne Pearson 16 Apr, 2024
TEAM Canada provides warm welcome and trusted friendships for diaspora populations living far from their native countries. As TEAM Canada workers Peter and Ruth (names changed) drive from their home to a nearby community center, they pass numerous apartment buildings and townhouses. Most of the families who live there are immigrants. They’ve left their countries of origin due to political unrest, trauma, and other difficulties. They’ve left family, friends, homes, jobs, and personal wealth behind. They search for peace, justice for the oppressed, and rest from fear and weariness. And as they adjust to a new country and a new language, they are often very isolated from others around them. “The sad reality is most immigrants are never even invited inside a Canadian home,” says Ruth. Peter and Ruth and their team try to change that reality. For the last nine years, the team, which includes workers from partner organizations as well as volunteers, has held English classes at the community center. Three days a week, over 60 students from more than 20 countries come together to learn English as well as to fellowship together and receive practical help in assimilating to a new normal. Meeting Needs and Building Trust That practical help may come in the form of procuring furniture, clothes, or dishes for newcomers, assistance with creating a resume and finding a job, or teaching people how to navigate Canadian laws and the medical system. As these tangible needs are met, relationships are built. “We invite them into our homes for meals and games,” Ruth shares. “We take them on hiking trips, picnics, outings, and out for coffee.” This is particularly important in this type of ministry because most immigrants come to Canada from cultures that value hospitality. Conversely, Canadians do not typically prioritize hospitality and consequently many newcomers feel lonely and isolated. Inviting folks to various gatherings and outings allows the team to spend extended time hearing people’s stories, struggles, hopes, and dreams. When she speaks about building friendships, Ruth’s heart for the people she serves is evident. “Hearing their stories, it’s easy to love them, and many have become close friends,” Ruth says. “We recognize the value of steady one-on-one relationships.”
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